#HairJoi Blog

All the news, hues, and cool celeb views under one stylish roof! With direct-line expert advice, tips, and tricks to bring you joi from the inside out, consider Hair Joi Blog your new best friend. The one you want to talk to…day after day.

  • All
  • #HairJoi Blog
  • Fun
  • Celebrity Looks
  • Hair Tips
  • Everyday Joi
  • How-Tos

Dull & Dry? Watch These Winter-Hair Transformations…

Is your hair looking frightful this winter? If dryness, dullness, and damage don’t show signs of stopping, let JOICO Celebrity Artist, Jill Buck, of Salon Nine Zero One, swoop in with 3 instant rescue strategies that will help you weather the storm; returning hair to the healthy zone.

Salon-Style Holiday Curls To Copy At Home

HAPPY HOLI-WAVES Glam Curls With JOICO Global Brand Ambassador, Larisa Love Want to take your holiday look to the “extra” level this season? Try these super- glam curls – the brainchild of JOICO’s very own Global Brand Ambassador, Larisa Love. All you need: One tool. One product. A few bobby pins. Done. She takes you [...]

Say Goodbye To Dry: Your Winter Hair Boosters Are Here

Cold weather, dry indoor heat, flattening hats, and more…winter can hit hair hard. But follow our cold-weather booster plan and you’ll give your locks (and your looks) the best shot at staying healthy and gorgeous this season. Your plan starts here, pick the prescription to soothe what ails… BOOSTER SHOT #1: HYDRATE AND MIGHTY THE [...]

Stay positive with hacks from the European (color) design team!

During these difficult times, it is more important than ever to stay positive. Our European Design Team & European Color Design Team members always try to think of a situation as a “glass half full” rather than “half empty”. Ijan Davies, Daniela Engström, David Murray and Katrina Kelly are more than happy to share the [...]

The Return Of The Sexy Short Haircut

THE TOP CROP FEATURING JOICO GUEST ARTIST, CHERRY PETENBRINK The Sixties were long on style – but short on hair, as these bold, cool cuts began “cropping” up on-screen and off. And if you’re a fan of this abbreviated, energetic hairstyle, chances are you have some serious pluck to your personality — and the confidence [...]

Hollywood’s Most Beloved Short Haircuts How To

Any hairstylist will tell you that healthy, shiny, radiant color is the secret to bringing a perfect haircut to life. And for JOICO Global Artistic Director, Richard Mannah — who brilliantly recreates a blonde version of Kris Jenner’s iconic pixie crop in the video, below – his favorite K-PAK Color Therapy products are the answer. [...]

Joiconic Quiz

Play along with this trivia game to see how many you can guess correctly.

The NEW “Rachel” Haircut

It was an iconic international hair phenomenon that sparked a fever for deliberate, multi-level shag styles. And JOICO Guest Artist, Mai Hernandez, has created a thoroughly updated version you’re going to love. It’s got the same chic elements – a sleek blow-dried look with semi-beveled ends – but Mai brings it into the next generation [...]

The Summer-Hair Cheat Sheet: Hacks That Fix You Fast

In a recent Instagram video from JOICO Brand Storyteller Olivia Smalley, she whips out her bag of tricks for the camera. As in, literally: Her favorite straw bag is always packed full of favorite hair products that keep her hair shiny, strong, protected, and healthy. You see, Olivia’s a blonde beauty who lives year-round in […]

Were you able to solve this riddle? Find the answer here!

We loved seeing your enthusiastic response to our K-Pak riddle! We have kept you in suspense for long enough… we are finally going to show you the answer! Step 1. K-Pak Reconstructing Shampoo = 7 Step 2. K-Pak Reconstructor = 4 Step 3. K-Pak Color Therapy Luster Lock Multi-Perfector Spray = 10 Step 4. 4 […]

Why JoiFull & Blonde Life Violet Are Self.com Winners

When Self.com announced their big 2020 winners, it wasn’t just a matter of choosing products that caught the eye of their editors. To make sure products delivered healthy hair and real results, they turned to a panel of dermatologists for help in deciding which products/ingredients/priorities were worthy of testing and reviewing. So when JOICO took home two [...]

5 Reasons Your Hair is Dry in Summer

Summer may be the season of fun, but it can also be the hardest on your hair. In addition to harsh elements and outdoor activities stripping strands of valuable moisture, heat from the sun can even stimulate oil production, and cause your scalp to burn. Here, 5 of the most common culprits: 1. YOU’RE NOT WEARING [...]

Quarantine Hair: The Do’s and Don’ts

AVOID DAMAGE Without a hair appointment on the immediate horizon, it’s hard to sit back and watch your color fade, your cut lose shape, and those roots appear. But your hairdresser implores you not to make the sitch even worse by damaging your hair during the waiting game. Using the Defy Damage Home Care System can help [...]

4 fast Valentine looks you’ll love

HELLO, BEAUTIFUL BRAID A classic braid stays true all night long…so does a fishtail if you want to switch things up for the night. How to crush the look: Apply JOICO’s Body Shake Texturizing Finisher, spraying throughout hair for added dimension and hold. Then, loosely braid hair, leaving out a few pieces for a more romantic feel. […]

Sizzling styles for date-night hair

Are you seeing hearts and flowers? We certainly are — along with the hairstyles that guarantee you get them. From seriously romantic waves to easy updos that will have you on a high, these looks are red-hot for Valentine’s Day (and night!). Get the five seductively easy how-tos here: 1) HEAT WAVE   A wave [...]

These celebrity how to’s are frightfully easy

WHEN YOU WANT TO BE…CARRIE BRADSHAW Sexy and citified, TV’s famous textured “half-do” from the ’90s is all the rage again. HOW-TOS FROM RICHARD MANNAH:Step 1: Prep hair with Joico Power Whip on wet hair from roots to ends and begin blast-drying the hair until it’s completely dry. Step 2: To create a natural-looking curl, use [...]

Vacation hair hacks that make travel a breeze

You live for vacation. But we’re pretty sure you don’t live for vacation hair, which can be as much of a hassle as trying to figure out how to stuff six pairs of shoes in a carry-on. So we cornered Joico Guest Artist, Cherry Petenbrink (a total travel-savvy hair pro who’s endlessly on the road), [...]

The Defy Damage duo that just won Hollywood Life Awards

This game-changing care system is destined to revolutionize your daily routine and transform the health of your hair in ways you can see and feel – INSTANTLY. And the editors of Hollywoodlife.com couldn’t have sung the praises of Defy Damage better.

Learn how Julianne Hough keeps her blonde hair healthy (at home!)

We talked to Jules and Jill about color and care, and even styling Hollywood hair on those “off days” when the red-carpet’s all rolled up. Here’s the scoop…

Get the scoop on Gaga and Emily Blunt’s SAG Award updos

Going Gaga Allure magazine captured the moment best: “Frederic Aspiras went for a sleek, low chignon with a slight finger wave at the front that gave a nod to the Old Hollywood starlets of the ‘40s and ‘50s. He used styling products by Joico…to get the finish he envisioned for the look. Needless to say, [...]

4 things you’re doing that’s killing your hair

You keep putting your hair in the hot seat Sure, the ability to achieve silky-smooth hair with a flat iron is invaluable. And really…is there any better way to get gorgeous beachy waves than to take a turn with your curling wand? But here’s the straight scoop: “Those irons go up to 450 degrees, which [...]

10 super-fast ways to create fullness and texture

Want to make hair bigger and better? These 10 tips will do the trick...1. TRY THE “DRAGONROLL” TECHNIQUE Richard slides a section of hair up and down, over the barrel of a curling iron for added volume without creating a tight wave. “It produces a bend in the hair, not a full-on curl.” Then, pull [...]

I’d like my braid on the side please

What makes this stunning ‘do a snap is that it avoids having to manipulate hair into a complex allover French braid; instead, Richard creates interest on one side only (which means the look is not only easy, but also a bit of a novelty). A FEW TIPS TO GET YOU THERE: • Start by prepping the [...]

Learn 2 hair moves that get you festive in under 5 minutes

KNOT-AND-A-HALF We love the sheer femininity of an easy topknot…but there’s something so confident about going with a half-up/half-down combo that doesn’t look like you’re trying too hard. Here, Richard Mannah’s step-by-steps to pull it all together: THE UNDER-5-MINUTE STYLE: • Take a parting above the ear and clip that section out of the way. [...]

Katy Perry goes purple in Europe

Katy Perry’s feeling blue these days. Blueberry Crush, that is… The juicy new hair-color picked by our very own hair pro, Nine Zero One celebrity colorist, Rick Henry, for the European leg of her latest tour. This lusciously ripe, violet-based shade was delivered with Joico’s Color Butter Purple, creamy decadence that adds bold pops of color when [...]

Katy Perry cherry blossom pink hair

We were tickled pink to see Joico hit the pages of People Magazine recently, thanks to the handiwork of our very own hair pro, Rick Henry of LA’s Nine Zero One Salon, who helped client Katy Perry wrap up the Asian leg of her recent tour with an adorable nod to cherry blossoms. We’ve got [...]

Emma Roberts Best Hair Award at The Oscars

Favorite parts of the Academy Awards this year: watching blinged-out stars do a candy ambush on unsuspecting movie-theater patrons…Price Is Right-style jet ski giveaway for shortest acceptance speech…Emma Roberts’s dreamy vintage-glam hair that looked picture-perfect with this year’s retro Oscars theme. Come behind the curtain with us and see how Emma’s award-worthy ‘do got ready [...]