COVID-19 SUPPORT
JOICO MISSION OF WELLNESS
JOICO MISSION OF WELLNESS
JOICO MISSION OF WELLNESS
During the COVID-19 pandemic, JOICO have been inspired by the positivity, strength and sense of community displayed by our industry. We are committed to supporting you, to ensure continued future professional success. We will get through this, together.
Stay safe. Be well. And let’s spread JOI to all who need it.
Digital Education: Stay inspired & motivated at home
Digital Education: Stay inspired & motivated at home
Don’t let this unfamiliar time take away what you love. This is a great opportunity for stylists and salons to upskill and develop product knowledge and creativity. JOICO has a host of free education initiatives available so that we can elevate this craft.
It’s time to go into creative overdrive: stay motivated and inspired with exciting Instagram LIVE presentations featuring the European Design Team and European Color Design Team as well as Facebook LIVE presentations and remote education featuring the JOICO family of talent from the US.
Don’t let this unfamiliar time take away what you love. This is a great opportunity for stylists and salons to upskill and develop product knowledge and creativity. JOICO has a host of free education initiatives available so that we can elevate this craft.
It’s time to go into creative overdrive: stay motivated and inspired with exciting Instagram LIVE presentations featuring the European Design Team and European Color Design Team as well as Facebook LIVE presentations and remote education featuring the JOICO family of talent from the US.
If social media isn’t your specialty, perhaps you’d even be keen to participate in a Social Media Webinar? It’s all designed to enable safe participation right from your own screen in the safety and comfort of your home.
It’s all designed to enable safe participation right from your own screen in the safety and comfort of your home.
Help Your Salon
We understand that small, independent salons are facing a tough time with no income during this period. We offer an opportunity for salons to generate some revenue now and have loyal clients later! The Help Your Salon initiative will provide fast, effective support in no time at all.
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No Online-Shop needed
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Easy registration in less than 5 minutes
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Personalized vouchers for every voucher or donation scheme you chose to run
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Easy 2-step shopping or donating for clients
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Sales get directly transferred to your account – no middleman, no time-delay, no fees!
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It’s for free! Salons are paying enough bills right now!
Help Your Salon is available in multiple languages (helpyoursalon.com, helpyoursalon.co.uk, helpyoursalon.de, helpyoursalon.nl, helyoursalon.fr)
Check out this PDF for more details or read more about this initiative in the Press Release.
Other Help & Resources
STAY POSITIVE WITH HACKS FROM THE EUROPEAN (COLOR) DESIGN TEAM
During these difficult times, it is more important than ever to stay positive. Our European Design Team & European Color Design Team members always try to think of a situation as a “glass half full” rather than “half empty”. Ijan Davies, Daniela Engstrom, David Murray and Katrina Kelly are more than happy to share the things they are doing to stay positive.
15-POINT JOI JOURNEY FOR CAREER SUCCESS
Don’t wait for the phone to ring.
In order for you to have the career you desire, you need to follow the “vote for yourself” concept. In other words, stop waiting for the phone to ring and go make it happen.
Look good OFF paper
Anyone can make a resume look good. But success is actually based on your passion, desire, and energy. “I don’t believe that your success in this industry as an educator, mentor, leader, or hairdresser is based on how you look on paper,” says Winn.
GUINNESS WORLD RECORDS™ TITLE FOR 24HR HAIRDRESSERS UNITED
In collaboration with the Fritz Henkel Stiftung charity foundation, Henkel Beauty Care Professional launched the first 24h digital charity hair festival bringing education & inspiration to the #hairdressing industry. With this, Beauty Care Professional officially received the new #GUINNESSWORLDRECORDS™ title for the 'Longest live hair education seminar streamed over the internet'.
QUARANTINE HAIR: THE DO'S AND DON'TS
Without a hair appointment on the immediate horizon, it’s hard to sit back and watch your color fade, your cut lose shape, and those roots appear. But your hairdresser implores you not to make the sitch even worse by damaging your hair during the waiting game. Using the Defy Damage Home Care System can help (the products are designed to strengthen hair bonds, provide a barrier to heat stylers, and allow for smooth wet combing).
HAIRDRESSERS UNITED
Broadcasting on the 5th May! In a celebration of solidarity with the hairdressing industry, the unique concept brings together some of the world’s biggest hair and beauty care professionals under one digital roof. The 24hr live stream event will see 36 different hair artists, from 19 countries – that’s 13 different time zones – present a variety of educational and creatively inspiring content that showcases:
YOU CAN HELP YOUR HAIRSTYLIST TODAY. HERE'S HOW...
There’s lots to be said for doling out love and JOI in this uniquely challenging time – both from a financial perspective, and a motivational one.
5 STEPS TO STAYING CONNECTED WITH CLIENTS ON SOCIAL
Staying in virtual connection with your clients has never been more important. And few people are as insightful in the art of social-media strategy as Cynthia Baker, founder of SAGA Haus, a marketing company that specializes in bolstering the online presence of beauty giants across the United States.
GLOBAL SOLIDARITY PROGRAM
JOICO’s parent company, Henkel, has launched an extensive Global Solidarity Program. It includes large-scale global monetary and product donations like personal and household hygiene products, and shifts in production to help healthcare workers and public institutions in need of supplies unique to their needs, and will work on specific benefits aimed at small and mid-sized salons and hairdressers during this challenging time.
SOCIAL MEDIA TIPS FOR SALONS
Everyone is going to be spending a lot more time online, looking for engaging content to keep busy as they tackle self-isolation. Use these social media tips and tricks you to ensure your accounts are top of mind.