LUMISHINE 10 MINUTE PERMANENT CRÈME COLOR

Time is money—make every minute count with NEW LUMI10™. This professional permanent haircolor is formulated with our Quick Coverage System™ to deliver 100% gray coverage in just 10 minutes while also achieving up to 2X the shine.* Now you can make time for more clients while still expecting the same predictable results from the LumiShine® collection. This fast-acting range of rich and deeply pigmented shades offers long-lasting color, designed to increase your creativity and efficiency with speedy results. Last-minute walk-in with gray hair? No problem. LUMI10 is here to help you and your clients reach your full-coverage poTENtial.

*vs. untreated damaged hair

FEATURES AND BENEFITS

Experience in Just 10 Minutes

100% Gray Coverage

Concentrated pigments that deliver immediate deposit

Long-lasting color

Supercharged conditioning polymers nourish and protect color-treated hair for up to 30 shampoos*

All LumiShine benefits, including up to 2X the shine**

Here's Why You'll Love It

When time is of the essence, color in the fast lane with vibrant permanent shades that have all the bells and whistles of the LumiShine line … and a dedicated Accelerator for optimum performance.

Permanent haircolor develops in just 10 minutes

100% gray coverage in half the time of traditional permanent color

Reduced breakage and restrengthened hair***

Leaves strands soft and luminous

Ideal When

You want to fit more clients into your daily schedule

100% gray coverage in half the time of traditional permanent color

You and your client want to minimize person-to-person contact from time spent in the chair

You’re looking for a fast color option so you can still accommodate those late-arriving clients or unexpected walk-ins

*when followed with K-PAK Color Therapy Shampoo and Conditioner
**vs. untreated damaged hair
***Combing breakage on damaged hair with K-PAK® Color Therapy Shampoo and Conditioner vs. non-conditioning shampoo

SHADES

Natural

1N / 1.0

3N / 3.0

4N /4.0

5N / 5.0

6N /6.0

7N / 7.0

8N / 8.0

10N / 10.0

Natural Ash

6NA / 6.01

7NA / 7.01

8NA / 8.01

Natural Warm Beige

5NWB / 5.07

6NWB / 6.07

7NWB / 7.07

8NWB / 8.07

LUMI10 EXPRESS SALON SERVICE MENU

GRAY COVERAGE IN HALF THE TIME *

Get 100% gray coverage in only 10 minutes with LUMI10Permanent Crème Color. Get lasting, full-coverage color results with no stress, in half the time.

☆ Speedy regrowth service to cover your gray 100%
☆ Modern, quick gray coverage service for men
☆ Micro touch-up in three weeks for gray grow-out

ON-THE-GO-RETOUCH *

Refresh your hair color with LUMI10 to enhance your rich or vibrant hues and be in and out of the salon chair, fast.

☆ 10-minute retouch service (if you went deeper than your natural tone)
☆ Micro touch-up in three weeks for regrowth

INSTANT SHADOW ROOT *

Shadow your roots to make highlights pop in just 10 minutes. Achieve contrast and dimension in a flash with a LUMI10 color service.

☆ Quick coverage service to color correct, add depth, or create a shadow root for low-maintenance looks

LIGHTEN & BRIGHTEN WITH LUMI10 *

Feeling drab, mousy, or dull? Lighten and brighten your roots up to two levels with LUMI10.

☆ Super-fast color service for clients who desire a permanent color retouch with up to two levels of lift
☆ Fast color service when clients need to ’break the base’ up to2 levels

Use a lighter shade than the target level (otherwise, the result will be too dark)

FACE FRAME MULTI-TOUCH-UP *

Root Touch-Up + Modern Face Framing = a 10-minute, multi-service salon visit that combines a brightening face frame foiling (up to six foils) with a shadow root or retouch service.

* When not used on gray hair, results can be darker and a lighter shade than the target level can be used to avoid this.

FAQ

What’s the difference between LumiShine Permanent Crème shades and the new LUMI10 Permanent Crème shades?

The new LUMI10™ shades deliver up to 2X* the shine and 100% gray coverage like original LumiShine—but in only 10 minutes! This rapid processing time is achieved thanks to our Quick Coverage System, which features concentrated dye molecules that process in 10 minutes when activated by the LUMI10 Accelerator.

*vs. untreated damaged hair 

Will the results be darker if my client has no gray?

LUMI10 is designed to cover 100% gray. If formulating for a client with no gray, you may adjust your formula to a lighter level due to the extra dye load.

What happens if I leave the color on longer than 10 minutes?

Due to the formulation of the Quick Coverage System™, color results will appear darker if left on longer than 10 minutes, and results will not be predictable.

Is the Ammonia level higher than typical permanent color?

No, the ammonia level is comparable to LumiShine Permanent Crème Color.

Is longevity sacrificed to attain the 10-minute speed objective?

No, LUMI10 is a permanent color; therefore, longevity is not sacrificed. 

Can I use LUMI10 between my foils when processing highlights?

Yes, just be mindful of overall processing time. Process your highlights until almost complete, then apply LUMI10 between foils and process for 10 minutes. 

How often can I use LUMI10?

As often as your client comes in for a regrowth touch-up, typically every 3-6 weeks.

How many levels of lift does LUMI10 provide?

LUMI10 Permanent Color delivers up to two levels of lift when mixed with the LUMI10 Accelerator.

What is in the LUMI10 Accelerator and what makes it work?

The Accelerator provides the extra boost of peroxide needed to ensure LUMI10 Permanent Creme Color delivers

Can I use another developer instead of the LUMI10 Accelerator?

For best results, we recommend LUMI10 be mixed with the LUMI10 Accelerator. If you don’t, your gray coverage will be compromised.

Can I mix regular LumiShine or YouthLock shades with my LUMI10 Permanent Crème Shades?

We do not recommend mixing LumiShine or YouthLock with LUMI10 and cannot guarantee shade predictability when mixed. We also cannot ensure color will develop in just 10 minutes.

When should I start timing my LUMI10 service?

The 10-minute timing process should begin after the application is complete.

When would I use LUMI10 vs LumiShine Permanent Crème Color?

LUMI10 is the ideal choice when you want to add an unplanned root touch-up to a cut, when walk-ins want to be “squeezed in,” and when you want a quick color service that minimizes person-to-person contact.

Can I use high-lift color with LUMI10?

No, LUMI10 is not designed to be mixed with high-lift color or any other hair color that requires a 20, 30, or 40 Volume developer. LUMI10’s dedicated Accelerator is specially formulated to work with LUMI10’s fast-processing technology to provide 100% gray coverage.

How does LUMI10 cover grays in 10 minutes with minimal damage?

The secret lies in our Quick Coverage System, which features the ideal concentration of dyes necessary to penetrate the hair fiber in 10 minutes under conventional ammonia levels. Unlike traditional LumiShine Permanent Color, which has a steady dye delivery process, the Quick Coverage System allows LUMI10 dyes to swoop into hair fibers at a fast pace—without compromising hair’s integrity or long lasting results. Please view the image on the right to see how the starting level of dye concentration affects speed and processing time.

Pro Tip: 
• Be careful not to overlap when using LUMI10 or banding will result. 
• LUMI10 develops fast. If you have a client with an extreme amount of hair, you may adjust your formula to a lighter level in your starting area. Make sure you use a timer. 

10 CLIENTS. 10 MINUTES.

You know them. You love them. But you can’t always fit them in. 10 ways to increase your revenue with every just-say-nay-to-gray personality who walks in your door. Let’s meet the usual suspects….

LATE-TO-THECHAIR CLAIRE

Sorry, sorry, sorry, sorry, sorry! says Claire…of her chronically 30-minute-late appearances at the salon.
But that doesn’t deter this clock-blocking cutie from expecting you to cover her gray in record time regardless. And you do it –because you have a secret weapon.

GRAY-DENIAL DIANA

It’s bad enough when she first spots those wiry, little white babies winding their way through her don’t-call-it-gray hair. But turn the service into a full-on Gray-Coverage Appointment, and you may just lose her forever.
Instead: Nail those silver suckers fast and send her on her merry way so she can pretend she never saw you.

I-WANT-THE-LOT CHARLOTTE

Call her chic, call her bougy; but whatever you do, don’t call our multiservice mademoiselle “high maintenance.”
She just needs that full highlight + cut + gray coverage + shine treatment in a swift, oneand-done appointment… because there are places to be and people to see.

CAUTIOUS CAROLYN

Living the lockdown life has been important to our safety savvy client. But when her pandemic hair is beyond repair, she oh-so-tentatively dips a toe back in the salon for a color refresh — with a request to be in and out as fast as humanly possible.
Because there’s only so long a person can hold their breath.

WALK-IN WENDY

Being able to win over Wendy –your “cashand-dash” client –by accommodating her on-the-fly appointments, puts a twinkle in her eye and extra €€ signs in yours. But you can only squeeze her in if you have speedy color that does.

LUNCH-BREAK LUCY

Lunch break? What lunch break? This multitasking CFO barely has time for those almonds stashed in her desk, which is why squeezing in a quickie midday appt for her literally saves the day.

ADD-ONSERVICE SOFIA

Do you think we could throw in a few highlights while we’re you’re covering the gray? And maybe cut in some layers?… And add a few beachy waves after the blowout?
Gotta love a client who loves to get her hair done –but fitting in all those “can we justs” when she’s already in the chair requires fast thinking… and even faster color options.

MODERN MIGUEL

I’m one of the lucky ones because my hair doesn’t have a speck of gray, said no one ever. Which is why our denial-ridden dude needs a discreet and speedy color sesh to get him in and out faster than you can say, See ya later, Silver Fox!

LAST-MINUTE LISA

Sometimes, her life is crazy busy…other times, she’s been hit by that I need to go blonde NOW whim… and, once in a while, a close-up inspection reveals all-new, unsettling grow-out.
Whatever the crisis, she needs to slide into your busy books ASAP; and only super-fast color’s gonna make it happen.

MILLENNIAL MAMA MIA

Between the 3 p.m. school pickup, Zoom meetings, homework, help and dinner prep, finding personal time invariably falls to the bottom of the to-do list. So when she does manage to steal away for a color appointment, it has to be quick-as-a flash so she can dash.