Defy Damage Shampoo

Defy Damage
Protective Shampoo

For bond strengthening & color longevity

A rich, luxurious lather loaded with damage-preventing ingredients gently and swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strands that are wonderfully resilient and healthy-looking.

Here’s Why You’ll Love It

The results are shiny, smooth, clean strands – wonderfully resilient and healthy-looking.

Free of SLS/SLES (sodium lauryl/ sodium laureth) sulfates*

Leaves hair soft, shiny, and healthy-looking

Decadently rich lather for a luxurious cleansing experience

Gently sloughs away dirt and debris without roughing up the hair cuticle

*SLS/SLES Sulftates = Sodium Lauryl Sulfate/Sodium Laureth Sulfate

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Now Let’s Use It

Directions: Apply to wet hair. Lather, then rinse thoroughly.

Defy damage shampoo showing product in hand

Let’s Look Inside

Smart Release logo

Cutting-edge technology, merged with powerful protectants, join forces to create hair that’s brilliantly resilient and healthy-looking.

NEW SmartRelease Technology

Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling.

Protective Lipid

The exact kind found in healthy hair—acts as the first line of defense to help prevent thermal, chemical, styling, and UV damage. Results are visible with the very first application.

Moringa Seed Oil

A rich source of antioxidants, Vitamins A and E, Zinc, and Silica—all fundamental to creating healthy, strong, damage-resistant hair—helps to boost shine and softness.

Arginine

A smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal.

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