Inner-joi-all-group-header

NEU INNERJOI

Im Nu zu kraftvollerem Haar.
Entdecke die zwei neuen, leistungsstarken Defy Damage Produkte!

VERTRAUEN SCHAFFEN FÜR BRILLANTES BLOND
Mit Haarbindungen kreierendem Arginin

ENTDECKE THE POWER OF 10!

NEU: LUMI10 Natural Copper & Natural Blue Ash Serie

Kreiere im Handumdrehen atemberaubende kupferfarbene und cool-brünette Looks mit den neuen NC- und NBA-Farbtönen von LUMI10 – der 10-Minuten-Permanent-Haarfarbe von JOICO, die 100 % Grauabdeckung mit bis zu 2x mehr Glanz* bietet. Diese neue Serie intensiv pigmentierter Farbtöne liefert dimensionale, natürliche Kupfer- und natürliche Blau-Asch-Töne in bewährter LumiShine Tradition. Die schnell wirkende Farbformel sorgt dafür, dass du dein Terminbuch voller Zuversicht füllen kannst. Die Kundin hat keinen Termin? Kein Problem: LUMI10 sorgt in Turboschnelle für eine Ansatzauffrischung.

*vs. nicht gepflegtes, geschädigtes Haar

STYLE & FINISH

Optimiere deinen Style mit zukunftsweisenden Produkten, die das Haar vor den täglichen Auswirkungen der Umwelt schützen. Von Luftfeuchtigkeit bis Verschmutzung, von UV-Strahlen bis hin zu den Auswirkungen von Stylingtools.

YOUTHLOCK

LIEBE DEIN HAAR IN JEDEM ALTER! DENN MIT UNSERER NEUEN, INNOVATIVEN JOICO YOUTHLOCK PFLEGESERIE STRAHLT REIFES HAAR WIEDER IN ALL SEINER PRACHT. ES ERHÄLT NEUE SPRUNGKRAFT, SCHÖNEN GLANZ UND LÄSST SICH WIEDER TOLL STYLEN. DAS ZAUBERWORT DIESER WUNDERVOLLEN ANTI-AGING HAAREXPERTEN LAUTET KOLLAGEN!

BLUE ASH SERIE

WENN BLAU AUF MESSINGSTICH TRIFFT

NEU VERO K-PAK COLOR PERMANENT CRÈME COLOR BLUE ASH SERIE

We are on Instagram
The creative process is all about collaboration 🤝. We decided to bring our Blonde Life Ambassadors @leashawhair , @vital_salon together for a day or two, taught them the NEW 2024 Blonde Life Signature Balayage technique by our Blonde Ambassador Germany, @_bybona and waited to see the MAGIC happen 🪄🪄

Now feast your eyes 👀

#joicoeurope formula:
Face Frame air touch with Blonde Life Lightening Powder + Blonde Life coconut oil developer 5 Volume 1:2
Teasy Lights Blonde Life Lightening Powder + Blonde Life Coconut oil developer 20 Volume 1:2
K-Pak Hair Repair
Root stretch formula LumiShine Demi-Permanent Liquid Color 20ml 6NB + 20ml 6SB + 40ml LumiShine developer 5 Volume
Toner Lengths and ends Face Frame LumiShine Demi-Permanent Liquid Color 15ml 9G + 15ml 9NB + 30ml LumiShine developer 5 Volume
Toner overall LumiShine Demi-Permanent Liquid Color 20ml 9G + 20ml 10V + 2ml 6CCR + LumiShine developer 5 Volume

#joico #joicoeurope #balayage #signaturebalayagetechnique #masterofbalayage #hair #haircare #haircolor #haircolorist #colorist #bonajoerg #blondeambassador #blondelifeambassador #joicoartist #bybonaprofessional #blondehair #blondelife #livetheblondelife #blondexpert #hairgoals #hairinspo #thejoiofhealthyhair #healthyhair #hairjoi #sharethejoi #behindthechair #salonlife #hairtransformation #ittakesapro #behindthechair

The creative process is all about collaboration 🤝. We decided to bring our Blonde Life Ambassadors @leashawhair , @vital_salon together for a day or two, taught them the NEW 2024 Blonde Life Signature Balayage technique by our Blonde Ambassador Germany, @_bybona and waited to see the MAGIC happen 🪄🪄

Now feast your eyes 👀

#joicoeurope formula:
Face Frame air touch with Blonde Life Lightening Powder + Blonde Life coconut oil developer 5 Volume 1:2
Teasy Lights Blonde Life Lightening Powder + Blonde Life Coconut oil developer 20 Volume 1:2
K-Pak Hair Repair
Root stretch formula LumiShine Demi-Permanent Liquid Color 20ml 6NB + 20ml 6SB + 40ml LumiShine developer 5 Volume
Toner Lengths and ends Face Frame LumiShine Demi-Permanent Liquid Color 15ml 9G + 15ml 9NB + 30ml LumiShine developer 5 Volume
Toner overall LumiShine Demi-Permanent Liquid Color 20ml 9G + 20ml 10V + 2ml 6CCR + LumiShine developer 5 Volume

#joico #joicoeurope #balayage #signaturebalayagetechnique #masterofbalayage #hair #haircare #haircolor #haircolorist #colorist #bonajoerg #blondeambassador #blondelifeambassador #joicoartist #bybonaprofessional #blondehair #blondelife #livetheblondelife #blondexpert #hairgoals #hairinspo #thejoiofhealthyhair #healthyhair #hairjoi #sharethejoi #behindthechair #salonlife #hairtransformation #ittakesapro #behindthechair
...

35 4
Great hair doesn’t happen by chance. It happens with JOICO. Can you tell❓

This stylish yet elegant bob was created by JOICO Artists as part of the JOICO 2024 Collection, using the Pantone Color of the year ‘peach fuzz’ 🍑, with only the best color techniques.

Cut: Alberto Di Domenico @iamalbertodidomenico_
JOICO Creative Artist
Color: Valentina Malta @valentina.joico
Next-Gen Artist
Art Direction: Bruno Marc Giamattei @brunomarc10
Color mentor: Daniel Spiller @danspiller2010
Videography: D&A Films @da_films
Photography: Jamie Blanshard Photography @jamieblanshardphoto
Styling: Ellen Spiller @stylistellen
Make-up: Katie Moore @katiemooremua
Model: Zoe @thehairdesk

#joico #joicoeurope #joicocollection #joico2024collection #joicocreativeteam #joicoartists #hair #hairstyle #bobhaircut #bob #hairdresser #hairdressercommunity #salonfriendly #coolblonde #pastelblonde #pasteltints #blondelife #blondelifejoico #livetheblondelife #blondelife4all #bondedbyblonde #joicobondedbyblonde #joicohaircolor #joicoproducts #hairproducts

Great hair doesn’t happen by chance. It happens with JOICO. Can you tell❓

This stylish yet elegant bob was created by JOICO Artists as part of the JOICO 2024 Collection, using the Pantone Color of the year ‘peach fuzz’ 🍑, with only the best color techniques.

Cut: Alberto Di Domenico @iamalbertodidomenico_
JOICO Creative Artist
Color: Valentina Malta @valentina.joico
Next-Gen Artist
Art Direction: Bruno Marc Giamattei @brunomarc10
Color mentor: Daniel Spiller @danspiller2010
Videography: D&A Films @da_films
Photography: Jamie Blanshard Photography @jamieblanshardphoto
Styling: Ellen Spiller @stylistellen
Make-up: Katie Moore @katiemooremua
Model: Zoe @thehairdesk

#joico #joicoeurope #joicocollection #joico2024collection #joicocreativeteam #joicoartists #hair #hairstyle #bobhaircut #bob #hairdresser #hairdressercommunity #salonfriendly #coolblonde #pastelblonde #pasteltints #blondelife #blondelifejoico #livetheblondelife #blondelife4all #bondedbyblonde #joicobondedbyblonde #joicohaircolor #joicoproducts #hairproducts
...

38 3
Did someone say 5X stronger hair in one use? That’s right. Our NEW Defy Damage KBOND20 Power Masque is a bond-building hero 🦸🏻‍♀️ which springs into action when your hair needs a little extra TLC 💕

We’ve combined the legacy of JOICO’s hair repair technology with the power of damage control in one extraordinary product. Welcome the future of hair care.

Even more, the strength-building masque is PETA-approved, which means its animal test-free 🐰

#joicoKBOND20 #joicodefydamage #joico #joicoeurope #defydamage #bondbuilding #hairmasque #hair #haircare #hairrepair #newproduct #hairproducts #hairjoi #sharethejoi

Did someone say 5X stronger hair in one use? That’s right. Our NEW Defy Damage KBOND20 Power Masque is a bond-building hero 🦸🏻‍♀️ which springs into action when your hair needs a little extra TLC 💕

We’ve combined the legacy of JOICO’s hair repair technology with the power of damage control in one extraordinary product. Welcome the future of hair care.

Even more, the strength-building masque is PETA-approved, which means its animal test-free 🐰

#joicoKBOND20 #joicodefydamage #joico #joicoeurope #defydamage #bondbuilding #hairmasque #hair #haircare #hairrepair #newproduct #hairproducts #hairjoi #sharethejoi
...

169 4
When cool meets colorful, magic happens 🪄🪄🪄. And JOICO makes the magic last with our K-PAK Color Therapy duo, locking in that beautiful color vibrancy for longer ⌛

#joico #joicoeurope #coolandcolorful #joicokpak #kpak #kpakcolortherapy #joicocolortherapy #kpakjoico #hair #hairrepair #haircare #haircolor #haircolorist #hairjoi #sharethejoi #loveyourhair

When cool meets colorful, magic happens 🪄🪄🪄. And JOICO makes the magic last with our K-PAK Color Therapy duo, locking in that beautiful color vibrancy for longer ⌛

#joico #joicoeurope #coolandcolorful #joicokpak #kpak #kpakcolortherapy #joicocolortherapy #kpakjoico #hair #hairrepair #haircare #haircolor #haircolorist #hairjoi #sharethejoi #loveyourhair
...

154 1
Let your hair do the talking 💬 with this beautiful blended blonde balayage by @maddielee_glamr ❤️❤️❤️

#joicoeurope formula:
JOICO LumiShine Permanent Crème 6N (30g) 6NG (15g) 6NC (5g) with 10 vol Lumishine Developer
JOICO LumiShine Demi-Permanent Liquid Color 9V (20g) 9NV (15g) 10SB (15g) with LumiShine5 vol developer 
Applied after root melt had developed for 15 minutes
Shampooed and Conditioned with JOICO Blonde Life
Styled with JOICO Dream Blowout Crème 
Finished with JOICO Body Shake and Blonde Life Brilliant Glow Brightening Oil

#joico #joicoeurope #joicoformula #hairformula #repost #newhair #hairrefresh #blendedhair #blondebalayage #lumishine #lumishinedeveloper #dreamblowout #blondelife #joicobodyshake #blondelifebrilliantglow #haircare #haircolor #hairinspo #hairgoals #hairinspiration

Let your hair do the talking 💬 with this beautiful blended blonde balayage by @maddielee_glamr ❤️❤️❤️

#joicoeurope formula:
JOICO LumiShine Permanent Crème 6N (30g) 6NG (15g) 6NC (5g) with 10 vol Lumishine Developer
JOICO LumiShine Demi-Permanent Liquid Color 9V (20g) 9NV (15g) 10SB (15g) with LumiShine5 vol developer
Applied after root melt had developed for 15 minutes
Shampooed and Conditioned with JOICO Blonde Life
Styled with JOICO Dream Blowout Crème
Finished with JOICO Body Shake and Blonde Life Brilliant Glow Brightening Oil

#joico #joicoeurope #joicoformula #hairformula #repost #newhair #hairrefresh #blendedhair #blondebalayage #lumishine #lumishinedeveloper #dreamblowout #blondelife #joicobodyshake #blondelifebrilliantglow #haircare #haircolor #hairinspo #hairgoals #hairinspiration
...

34 2
We’ve had some really show stopping annual collections in the past, but just wait until you see what our artists have lined up for you this year 🎉. The JOICO 2024 Collection introduces a fresh take on the latest trendsetting hairstyles, starting with this zesty bob 💥 💥 💥  by @iamalbertodidomenico_ and @valentina.joico

The entire Collection showcases salon-friendly techniques and dimensional color results achieved with the JOICO color 🎨 and styling portfolio.

Feeling inspired? 💡

Cut: Alberto Di Domenico @iamalbertodidomenico_
JOICO Creative Artist
Color: Valentina Malta @valentina.joico
Next-Gen Artist
Art Direction: Bruno Marc Giamattei @brunomarc10
Color mentor: Daniel Spiller @danspiller2010
Videography: D&A Films @da_films
Photography: Jamie Blanshard Photography @jamieblanshardphoto
Styling: Ellen Spiller @stylistellen
Make-up: Katie Moore @katiemooremua
Model: Zoe @thehairdesk

#joico #joicoeurope #joicocollection #joico2024collection #joicocreativeteam #joicoartists #hair #hairstyle #bobhaircut #bob #hairdresser #hairdressercommunity #salonfriendly #coolblonde #pastelblonde #pasteltints #blondelife #blondelifejoico #livetheblondelife #blondelife4all #bondedbyblonde #joicobondedbyblonde #joicohaircolor

We’ve had some really show stopping annual collections in the past, but just wait until you see what our artists have lined up for you this year 🎉. The JOICO 2024 Collection introduces a fresh take on the latest trendsetting hairstyles, starting with this zesty bob 💥 💥 💥 by @iamalbertodidomenico_ and @valentina.joico

The entire Collection showcases salon-friendly techniques and dimensional color results achieved with the JOICO color 🎨 and styling portfolio.

Feeling inspired? 💡

Cut: Alberto Di Domenico @iamalbertodidomenico_
JOICO Creative Artist
Color: Valentina Malta @valentina.joico
Next-Gen Artist
Art Direction: Bruno Marc Giamattei @brunomarc10
Color mentor: Daniel Spiller @danspiller2010
Videography: D&A Films @da_films
Photography: Jamie Blanshard Photography @jamieblanshardphoto
Styling: Ellen Spiller @stylistellen
Make-up: Katie Moore @katiemooremua
Model: Zoe @thehairdesk

#joico #joicoeurope #joicocollection #joico2024collection #joicocreativeteam #joicoartists #hair #hairstyle #bobhaircut #bob #hairdresser #hairdressercommunity #salonfriendly #coolblonde #pastelblonde #pasteltints #blondelife #blondelifejoico #livetheblondelife #blondelife4all #bondedbyblonde #joicobondedbyblonde #joicohaircolor
...

54 8
I regret taking good care of my hair – said no one ever! 🚫

Show your over-processed, over-worked hair some love with the NEW INNERJOI trio of strengthening hair care 👊

Never underestimate the power of a good hair day.

#joico #joicoeurope #joicoinnerjoi #strongerwithINNERJOI #joicocleanbeauty #healthyhaircomesnaturally #petaapproved #newproduct #joicoproduct #naturalformulas #hair #haircare #hairregimen #haircareroutine #healthyhair #joicohair #sustainability #lifestyle #hairjoi #sharethejoi #thejoiofhealthyhair #goodhair #goodhairday

I regret taking good care of my hair – said no one ever! 🚫

Show your over-processed, over-worked hair some love with the NEW INNERJOI trio of strengthening hair care 👊

Never underestimate the power of a good hair day.

#joico #joicoeurope #joicoinnerjoi #strongerwithINNERJOI #joicocleanbeauty #healthyhaircomesnaturally #petaapproved #newproduct #joicoproduct #naturalformulas #hair #haircare #hairregimen #haircareroutine #healthyhair #joicohair #sustainability #lifestyle #hairjoi #sharethejoi #thejoiofhealthyhair #goodhair #goodhairday
...

38 3
You never stop learning when you partner with JOICO. In February, our Blonde Life Ambassadors gathered in Helmond for an immersive learning experience 📚. Over an exciting two days, the team received training on the NEW 2024 Blonde Life Signature Balayage technique by our Blonde Ambassador Germany, @_bybona 👩‍🎓

This beautiful hair transformation 🦋, crafted together with @valerie_marichal and @rikkeharboe is full of movement and volume and has us itching to book our next hair appointment 📅. 

Can you feel the excitement?

#joicoeurope formula:
Blonde Life Lightening Powder + ½ Blonde Life Coconut Oil developer 20 Volume & ½ Blonde Life Coconut Oil developer  5 Volume 1:2
K-Pak Hair Repair
 Toner Face Frame LumiShine Demi-Permanent Liquid Color 20ml 9NWB + 10ml 8RR + LumiShine developer 5 Volume 1:1 
Toner overall LumiShine Demi-Permanent Liquid Color 20ml 10V + 20ml 8RR + 40ml 8NC + LumiShine developer 5 Volume 1:1

#joico #joicoeurope #balayage #signaturebalayagetechnique #masterofbalayage #hair #haircare #haircolor #haircolorist #colorist #bonajoerg #blondeambassador #blondelifeambassador #joicoartist #bybonaprofessional #blondehair #blondelife #livetheblondelife #blondexpert #hairgoals #hairinspo #thejoiofhealthyhair #healthyhair #hairjoi #sharethejoi #behindthechair #salonlife #hairtransformation #ittakesapro

You never stop learning when you partner with JOICO. In February, our Blonde Life Ambassadors gathered in Helmond for an immersive learning experience 📚. Over an exciting two days, the team received training on the NEW 2024 Blonde Life Signature Balayage technique by our Blonde Ambassador Germany, @_bybona 👩‍🎓

This beautiful hair transformation 🦋, crafted together with @valerie_marichal and @rikkeharboe is full of movement and volume and has us itching to book our next hair appointment 📅.

Can you feel the excitement?

#joicoeurope formula:
Blonde Life Lightening Powder + ½ Blonde Life Coconut Oil developer 20 Volume & ½ Blonde Life Coconut Oil developer 5 Volume 1:2
K-Pak Hair Repair
Toner Face Frame LumiShine Demi-Permanent Liquid Color 20ml 9NWB + 10ml 8RR + LumiShine developer 5 Volume 1:1
Toner overall LumiShine Demi-Permanent Liquid Color 20ml 10V + 20ml 8RR + 40ml 8NC + LumiShine developer 5 Volume 1:1

#joico #joicoeurope #balayage #signaturebalayagetechnique #masterofbalayage #hair #haircare #haircolor #haircolorist #colorist #bonajoerg #blondeambassador #blondelifeambassador #joicoartist #bybonaprofessional #blondehair #blondelife #livetheblondelife #blondexpert #hairgoals #hairinspo #thejoiofhealthyhair #healthyhair #hairjoi #sharethejoi #behindthechair #salonlife #hairtransformation #ittakesapro
...

62 12
We’ve taken the goodness of nature 🌱 and preserved it in a bottle 🧴. The NEW INNERJOI Hydrate selection is made with clean formulas that are free of parabens, silicones, gluten, sulfates, phthalates and mineral oil ❌❌❌

Now you can celebrate nature’s goodness with beautifully hydrated hair 💦, all day, everyday!

#joico #joicoeurope #innerjoi #joicoinnerjoi #hydratewithINNERJOI #joicocleanbeauty #healthyhaircomesnaturally #petaapproved #newproduct #joicoproduct #naturalformulas #hair #haircare #hairregimen #haircareroutine #healthyhair #joicohair #sustainability #lifestyle #hairjoi #sharethejoi #thejoiofhealthyhair #goodhair #goodhairday

We’ve taken the goodness of nature 🌱 and preserved it in a bottle 🧴. The NEW INNERJOI Hydrate selection is made with clean formulas that are free of parabens, silicones, gluten, sulfates, phthalates and mineral oil ❌❌❌

Now you can celebrate nature’s goodness with beautifully hydrated hair 💦, all day, everyday!

#joico #joicoeurope #innerjoi #joicoinnerjoi #hydratewithINNERJOI #joicocleanbeauty #healthyhaircomesnaturally #petaapproved #newproduct #joicoproduct #naturalformulas #hair #haircare #hairregimen #haircareroutine #healthyhair #joicohair #sustainability #lifestyle #hairjoi #sharethejoi #thejoiofhealthyhair #goodhair #goodhairday
...

97 1
When you change your hair, you change your attitude. And when you change your attitude, you change your altitude. The sky’s the limit with JOICO Cool & Colorful 🤍☁️🌿🍃✨️

The time is now!

#joico #joicoeurope #coolandcolorful #hair #haircare #hairroutine #haircolor #healthyhair #thejoiofhealthyhair #hairjoi #sharethejoi #vibranthair #blondehair

When you change your hair, you change your attitude. And when you change your attitude, you change your altitude. The sky’s the limit with JOICO Cool & Colorful 🤍☁️🌿🍃✨️

The time is now!

#joico #joicoeurope #coolandcolorful #hair #haircare #hairroutine #haircolor #healthyhair #thejoiofhealthyhair #hairjoi #sharethejoi #vibranthair #blondehair
...

30 0
Funny 😂 or cool 😎 ?

Find out what our JOICO EMEA Creative Artistic Team find most important to them.

@brunomarc10 @gillberryjoico @wesleyhannes @__katrinakelly_ @_bybona @paologiamatteihair @davidmurray_____ 

 
Which do you think makes for a better hairdresser?

#joico #joicoeurope #guestartists #joicoguestartists #thisorthat #thisorthatgame #funandgames #hairjoi #sharethejoi #joicoprofessional #hairstylist #hairpro #hairdressing

Funny 😂 or cool 😎 ?

Find out what our JOICO EMEA Creative Artistic Team find most important to them.

@brunomarc10 @gillberryjoico @wesleyhannes @__katrinakelly_ @_bybona @paologiamatteihair @davidmurray_____


Which do you think makes for a better hairdresser?

#joico #joicoeurope #guestartists #joicoguestartists #thisorthat #thisorthatgame #funandgames #hairjoi #sharethejoi #joicoprofessional #hairstylist #hairpro #hairdressing
...

46 6

NEUE #HAIRJOI-Artikel

Die NEUE JOICO Vero K-Pak Color Masterpiece Collection 2023

Auch wenn der Rock’n’Roll-Einfluss für das Haar nichts Neues sein mag, haben Sofie Schrauwen und Robby Osselaer die JOICO Masterpiece Collection 2023 entworfen, um eine brillante Balance zwischen sorgvoller Hingabe und gewagter Rebellion einzufangen – ein Stil, für den die beiden belgischen Haarkünstler bekannt sind.

Emma Roberts: Oscar für die Beste Frisur

Unsere Highlights bei der diesjährigen Oscar-Verleihung: Filmstars überraschen Kinobesucher live während einer Filmvorstellung … Jimmy Kimmel verspricht einen Jetski für den Preisträger, der die kürzeste Dankesrede hält … Emma Roberts’ traumhafte Vintage-Glam-Frisur, die perfekt zum diesjährigen Retro-Thema der Verleihung passt. Wirf mit uns einen Blick hinter die Kulissen, um zu erfahren, wie Emmas preisverdächtige Frisur [...]

Katy Perry – Pretty in Pink

Wir waren hin und weg, als Joico dank unseres Styling-Experten Rick Henry vom Nine Zero One Salon in LA in der Zeitschrift People vertreten war. Für Katy Perrys Asien-Tour hat Rick Katys Pixie-Schopf kirschblütenrosa gefärbt. Hier erfährst du die ganze Story, die Formel und sogar ein paar Beauty-Tipps zum Nachmachen.   View this post on [...]

Katy Perry im Lila-Laune-Look in Europa

Katy Perry überrascht ihre Fans mit blau-violettem Pixie-Cut. Wie frisch gepflückte Heidelbeeren … Blueberry Crush heißt der aufregende neue Farbton, den unser Promi-Colorist Rick Henry vom Nine Zero One Salon für Perrys Europa-Tour ausgesucht hat. Die Color Butter Purple von Joico ist für den intensiv-violetten Farbton verantwortlich. Die Creme sorgt für aufregende Farbakzente – immer [...]

PRO WEITERBILDUNG

Die Lernplattform von Joico bietet spannende, jederzeit verfügbare Weiterbildungsmöglichkeiten: Live-Events, lehrreiche Videos, einfach umzusetzende Tutorials und brandaktuelle Infos zu den neuesten Trends.

STARTE JETZT DEIN TRAINING MIT JOICO EDUCATION ON-DEMAND

DIE JOICO EXPERTEN

Lerne die Joico-Familie kennen! Wir sind stolz auf die Zusammenarbeit mit Guest Artists, Markenbotschaftern und führenden Ausbildern. Sie alle sind gefeierte Branchenprofis, die genau wie wir für gesundes und schönes Haar stehen.