Warmth looks good on all of us. Be inspired by the power and versatility of warm hair color shades. From strawberry blondes to fiery coppers and rich brunettes. All tailored to every skin tone, hair texture and personality.
Discover the shades, techniques, and artistry behind the comeback of warm hair color and how to make it glow warm in your salon. And for everyone that loves to color their hair in the salon or wants to try this for the first time. Let these warm hair color tones spark your inspiration. Radiant, flattering shades designed to bring out your natural glow.
“THIS LOOK PROVES THAT WARMTH CAN BE CLEAN, MODERN, AND POWERFUL.”
“DIMENSION DOESN’T COME FROM QUANTITY — IT COMES FROM PLACEMENT.”
“A WARM TONE THAT ENHANCES THE FACE INSTEAD OF OVERPOWERING IT.”
“THIS LOOK SHOWS HOW SOFTNESS AND STRENGTH CAN EXIST IN THE SAME COLOR.”
“DESIGNED TO MOVE NATURALLY WITH THE HAIR, NOT SIT ON TOP OF IT.”
“A MODERN INTERPRETATION OF WARMTH — EFFORTLESS, NOT FORCED.”
“THIS COLOR WORKS WITH THE MODEL’S FEATURES, NOT AGAINST THEM.”
“ON TREND BECAUSE IT FEELS REAL, WEARABLE, AND CONFIDENT.”
To protect, perfect and prolong salon colored hair that glows and glimmers with luxurious warm tones we would always recommend that you use a haircare regimen that has been designed to preserve and maintain the glow.
“I would recommend using JOICO K-Pak Color Therapy Color Protecting Shampoo and Conditioner to maintain the luminosity and glow that your hair color provides. Both products are renowned for protecting hair and improving elasticity, health and shine. I would also advise to use once a month a treatment such as JOICO K-Pak Luster Lock Instant Shine & Repair Treatment for added moisture, locking in hydration and ensuring hair is soft, smooth and glossy.” Says JOICO Creative Director EMEA Bruno Marc Giamattei.
JOICO Creative Color Artist EMEA & Blonde Life Ambassador for Europe, Bona Jorg adds, “Using a heat protector such as JOICO Dream Blowout Glass 72 Hour Frizz Fighter, not only protects hair from thermal damage, it seals in moisture and fights frizz for a smooth mirror like shine, which reflects the afterglow of your color, enhancing the reflection of the warm tones within your tresses.”
For a lustrous, vibrant finish to hair that shimmers and shines focus on using the correct products and the right amount of product. Heat protection is a must and after shampooing and conditioning with your favourite JOICO products add a little glossing oil to the hair. Dan Spiller, JOICO Senior Creative Color Expert EMEA recommends K-Pak Color Therapy Luster Lock Glossing Oil, “It’s perfect for all hair types - a lightweight oil which nourishes and protects hair color to ensure your glow is matchless.” Dan also recommends JOICO Dream Blowout Glass 72 Hour Frizz Fighter to protect, add shine providing that all important extra day to your blow dry. “If using irons for your final touch, protect your look with Heat Hero Glossing Thermal Protector to fortify hair and give that mirror like shine.”
Effortless textured hair looks fresh and alluring. Alberto Domenico, JOICO Creative Artist EMEA and Artistic Director for JOICO Italy recommends blast drying the hair to remove most of the moisture and when damp add a little JOICO JoiWhip Firm Hold Design Foam through the lengths and ends. Scrunch dry with your hands or use a diffuser to build texture on the ends of the hair. “I would recommend styling with your hands to get the required texture and look – think French Girl Bob and then follow with a spritz of JOICO Hair Shake Liquid-to-Powder Texturizing Finisher for that final touch.”
A masterclass about confidence, clarity, and control. Built for real salon days. When you need speed, consistency, and results that still feel premium.
If you’re tired of over-foiling, losing time, or feeling unsure with modern warm tones, this masterclass is for you. Warm blondes and coppers are back, but they need clean placement and smart strategy, not more steps.
The Glow Warm Masterclass is about working smarter, not harder. Fewer foils. Clear placement. Strategic lightening. Modern, wearable results you can repeat behind the chair.
What you’ll gain:
• Faster services without sacrificing quality.
• Confident, modern warm blondes and coppers.
• Strong dimension with less complexity.
• Techniques you can immediately turn into paid services.
Your takeaway?
You don’t need more steps to create impact. You need better strategy. And our Glow Warm Masterclass offers you the solution.
Warm tones uplift hair color, expressing vitality, radiance and positivity. There’s a warm tone for everyone, glowing tones that uplift without being over-whelming. You can experience your own golden hour by adding warmer tones to your hair – blonde, brunette and everything in between, we glimmer and glow when we add a touch of warmth.
Golden Blondes shimmer, shine and glow with sun kissed tones, redheads are enhanced providing a sophisticated palate from strawberry blonde to deep auburn and brunettes are positively radiant when a touch of warmth is added.
Live your best life with hair that glows, glistens and glimmers.
A masterclass about confidence, clarity, and control. Built for real salon days. When you need speed, consistency, and results that still feel premium.
If you’re tired of over-foiling, losing time, or feeling unsure with modern warm tones, this masterclass is for you. Warm blondes and coppers are back, but they need clean placement and smart strategy, not more steps.
The Glow Warm Masterclass is about working smarter, not harder. Fewer foils. Clear placement. Strategic lightening. Modern, wearable results you can repeat behind the chair.
What you’ll gain:
• Faster services without sacrificing quality.
• Confident, modern warm blondes and coppers.
• Strong dimension with less complexity.
• Techniques you can immediately turn into paid services.
Your takeaway?
You don’t need more steps to create impact. You need better strategy. And our Glow Warm Masterclass offers you the solution.
This Glow Warm Masterclass was born out of daily salon reality. Our Guest Artists Bona and Valentina took the opportunity to turn it. To help you. To motivate you. And become a true Glow Warm specialist. Want to know more about the people behind this Masterclass?
Capture that radiant finish flawlessly by showing movement. Always style with soft waves. Straight hair kills the dimension and glow. The waves also highlight the color layers.
It’s time to heat up your feed! Transform your client’s hair into a warm-toned masterpiece. Post a before-after reel or carousel on Instagram, tagging #GlowWarmChallenge and @joicoeurope to share your passion with all our JOICO lovers.