Daniela Engström

JOICO European Color Design Team member
Starting with hairdressing when she was only fourteen years old, Daniela soon knew she was “born for color”. Color – color – color: there were – and are! – no other words for Daniela and her passion has always been to make people beautiful and to create beautiful color to enhance a person’s personality.

On what is most important for her she answers: “Never stop learning because you are never finished, you can always be better. Keep up with your education and try things that you’ve never done before. This will only make you stronger. But also”, she says with a smile on her face, “have fun!

Daniela Engström